Lawan Hotel
Meaning “Gateway” in Malaysian, Lawan Hotel sits on a site marred with a troubled past during WWII. 70 years later, Lawan sees itself in an entirely new light – as a modern paradise in an increasingly popular tourist destination.
Our team created a unique visual identity & strategy for the new hotel. The logo emblem was inspired by the hotel’s arabesque architecture motifs.
Task
Develop a brand strategy & brand identity for the new hotel.